SEO agency New York, senior team, 100% SEO.

What an SEO agency in New York does for you

As your New York SEO agency we take care of everything that decides whether people find you: a technical SEO check of your website, keyword research into what your customers type, pages and copy written around those searches, link building from sites your audience reads, and reporting that shows which pages bring in leads and sales.

You work with senior consultants, not with an account manager who passes messages along. The person on the call is the person who does the work. We start with a free audit, so you know what holds your site back before you decide anything.

Why US brands choose LASEO as their New York SEO company

LASEO does exactly one thing: SEO. No ads, no social media, no web design. For Palo Alto Networks, the global cybersecurity leader, we are the content partner: content strategy, website copy and the internal reporting their teams steer on. For Red Wing Shoes, the American heritage boot brand from Minnesota, we build the SEO strategy for its European markets.

That second example is what makes us different from most SEO companies in New York. We have an office in Manhattan and our roots in Amsterdam, so we know how search works on both sides of the Atlantic. If you want to grow in the US, in Europe or in both, you deal with one team. For Europe specifically, see our European SEO agency page.

SEO services in New York for Google and AI search

More and more buyers ask ChatGPT, Perplexity or Google's AI Overviews for a recommendation before they open a single website. With AI SEO we make it clear to those tools who you are and what you sell, with structured data and content they can read and quote.

We check the questions your customers ask, track how often AI tools mention your brand and report that next to your Google rankings. Being found in AI search is part of our SEO services from the start, not an extra package.

SEO in New York, explained in plain words

SEO in New York is hard for three reasons: almost every search has strong competitors, Google shows different results to people in different places, and a growing share of buyers now asks an AI tool instead of Google. Each of those needs its own answer.

New York searches are crowded

For almost any service or product, the first page of Google in New York is full of companies that have invested in SEO for years. Getting there takes pages that answer the search better than theirs, a website Google can read without trouble and links from sites that matter in your field. There is no shortcut, and an agency that promises one is not being straight with you.

Google shows different results per place

Someone searching in Manhattan sees different results than someone in Chicago or London, even for the same words. If you serve customers at a location, your Google Business Profile and local pages decide whether you show up on the map. If you sell nationwide or abroad, you need pages built for each market. We work that out per market before we write anything.

AI tools now recommend companies

ChatGPT, Perplexity and Google's AI Overviews answer questions like 'best provider for X in New York' with a short list of names. Whether your brand is on it depends on how clearly your website and other sources explain who you are and what you do. We make that clear with structured data and content that answers one question well.

Growing in Europe is a different job

A US website does not rank in Germany, France or the Netherlands by translating it. Each country searches differently, and Google needs to know which version of a page belongs to which country. We do this every day for brands like Red Wing Shoes and Canon Medical Systems Europe, which runs 8 languages on one technical base.