WHILL partners with LASEO on an international SEO strategy that puts the premium electric wheelchairs and mobility scooters on the map in every European market. Through multilingual site architecture, local content built around Model C Lite, C2, F and the Model R scooters, and CRO focused on test ride bookings, we are building organic growth in every country WHILL serves.
A brand reinventing the standard for personal mobility deserves an online presence that radiates the same sense of freedom in every market. That's the SEO foundation we are building.
150% organic growth in Germany, a steep rise in test ride bookings, and a content engine that connects every WHILL model in every language to the right search intent.
Not by chasing volume for volume's sake, but by building SEO, content, and local CRO consistently on WHILL's models, audience, and premium positioning.
One hundred and fifty percent organic growth in Germany, driven by a multilingual content strategy and a strong technical SEO foundation.
Twice as many test ride bookings, driven by targeted landing pages, local dealer content, and CRO on the booking flow.
Five models, Model C Lite, C2, F and the Model R 3- and 4-wheel scooters, each with its own content plan per market.
We started with a technical SEO audit of the European storefronts and a deep search intent analysis around electric wheelchairs, mobility scooters, and test rides. On top of that we built a multilingual content and CRO strategy around the models and the dealer network.
Through native copywriters per market, local dealer pages, and continuous optimization of the test ride booking flow, we bring the WHILL story across just as strongly in every European language.
