Senior SEO blog writers
SEO blog writing services that actually rank.
Blog writing services from an SEO agency in Amsterdam and New York: senior writers, in-depth posts and links to your sales pages.

- Every post targets searches your buyers make
- 2500-3500 word posts, not 800-word fluff
- Written for Google, ChatGPT and AI Overviews
50k+
Visitors
30+
Top 3 positions
60%+
Conversions
Trusted by ambitious brands worldwide
SEMrush agency
Ranked #1 SEO agency in The Netherlands on Semrush
SEO for Google and AI
Found in Google, ChatGPT, Perplexity and AI Overviews
Blog writing services from a senior SEO agency in Amsterdam and New York
Most blog posts are written for a keyword, not for a buyer. We write the in-depth posts your buyers search for, set up for Google and for ChatGPT, and linked to the pages that sell.
Most blog posts are written for a keyword, not for a buyer. We write the in-depth posts your buyers search for, set up for Google and for ChatGPT, and linked to the pages that sell.
LASEO is a 100% SEO agency in Amsterdam and New York, and our blog writing services are built for rankings, not word counts. Our blog writers have spent 6 to 12 years writing for search. Each post starts with a group of keywords linked to something you sell, a brief based on a manual check of Google's results, and a plan for internal links that connects the post to two or three sales pages. Then a senior writer drafts 2500 to 3500 words and an editor checks it against the brief. Topics come from your content strategy, older posts get a content refresh when they stall, and the same team handles all your SEO copywriting.
Get your free blog auditOur clients
writes the blog posts your buyers search for, and links every post to the pages that sell. A senior writer, an SEO editor and a strategist on every post, for Google and AI search.
SEO blog writing services for companies that want posts that rank, not just publish. Every post gets a brief, a 2500-3500 word draft by a senior writer, an editor's review and structured data, and is set up so AI tools like ChatGPT can read and quote it.
Part of SEO Copywriting. Related services: Content Strategy, Content Refresh and Content Gap Analysis.
How a blog programme runs
How a LASEO blog writing engagement runs
Five clear phases per post, repeated for every piece in the programme: from choosing the topic to a published post that we keep tracking.
- 01
Choosing topics your buyers search for
We collect the main search term, related phrases and the questions people ask, using Semrush and Ahrefs. Each group of searches is sorted by what the searcher wants: information, comparing options, or buying. Topics with no clear link to something you sell get lower priority. The result is a quarterly content calendar with a target page per topic and an estimated range of traffic and revenue per post.
- 02
A detailed brief for every post
Each brief is a 2-3 page document with the group of keywords to target, the recommended web address, what searchers want, the subtopics the post must cover, what the top 5 ranking pages miss (checked by hand), the suggested headings, the internal link plan (2-4 links out, 2 links in) and the structured data to add (usually for articles and FAQs).
- 03
Senior writer drafts (2500-3500 words)
A writer with 6 to 12 years of SEO experience writes against the brief. Length follows what Google rewards: 2500-3500 words for in-depth commercial guides, shorter for quick questions. Writers cover the required subtopics, follow the outline and add the internal links in the text. No AI-generated first drafts. No keyword stuffing.
- 04
SEO editor review
A senior editor checks every draft: does it cover every subtopic, do the internal links make sense, do the headings work, does it match what searchers want, and how does it score in a content tool like Surfer SEO. They cut 15 to 30 percent to keep it tight. Then they add article and FAQ structured data (code that tells Google who wrote the post, when, and which questions it answers), in line with what your site already uses. The final post goes into your website with title, description, structured data and internal links in place.
- 05
Publishing and tracking
We or your editor prepare the post in your website. We ask Google to pick it up through Google Search Console, log the publish date and check its performance in week two and week six. Posts that fall short get a brief for an update. Posts that do well get extra work to win the answer box at the top of Google. Everything is documented in your team's own tools.

Think of us asyour own blog team, by the month.
A senior writer, an SEO editor and a strategist on every post. Every brief starts from what already ranks on Google. Every draft is checked against the topics it must cover and the sale it should support. Search-ready structure and internal links are in place, and from week two we track every post in Google Search Console. The blog team most agencies claim to have, but actually hand off to junior freelancers.
What our blog writing clients say
Senior blog writers in their own words
Our blog was always an afterthought until LASEO took over the editorial. Now we publish pieces that rank and pick up real social shares.
The LASEO blogs on cycling technique and shoe fit attract exactly the audience we want. Recommended for any premium brand.
Our sports content needs real authority. LASEO uses actual paddleboarders as reviewers and the quality difference is obvious.
Our blog was always an afterthought until LASEO took over the editorial. Now we publish pieces that rank and pick up real social shares.
The LASEO blogs on cycling technique and shoe fit attract exactly the audience we want. Recommended for any premium brand.
Our sports content needs real authority. LASEO uses actual paddleboarders as reviewers and the quality difference is obvious.
Google and AI search
Found in Google, and in the answers AI gives
More and more buyers ask ChatGPT, Perplexity or Google's AI Overviews before they click on anything. We make sure your brand shows up there too: as a source AI quotes and a brand it recommends.
More about AI SEOWhere your buyers search
- ChatGPT
- Google AI Overviews
- Perplexity
- Gemini
- Copilot
Your free audit shows whether ChatGPT and AI Overviews mention you.
- 01
Answers AI wants to quote
Clear answers, facts and sources on your pages, so AI tools pick your site as the source.
- 02
A site AI can read
A clean technical base that tells AI tools exactly what you sell and who it is for.
- 03
Mentioned in the right places
Reviews, press and trusted sites: the signals AI uses to decide which brands to recommend.
- 04
Measured, not guessed
We test the questions your buyers ask and track how often AI tools mention you, next to your Google rankings.
Honest answers about blog writing services 
The questions we hear most before a blog writing engagement starts.
About LASEOQuestion not listed?
A senior specialist is happy to answer it. Request your free audit, or call us directly.
Senior SEO blog writing in Europe runs EUR 400-1500 per post, depending on length, how much research it needs and what the topic is worth commercially. A 2500 to 3500 word commercial guide with topic research, a competitor review, an internal link plan and structured data typically lands between EUR 700 and EUR 1100. Quick informational pieces of 1000-1500 words run EUR 400-600. Anything below EUR 250 per post is almost always a content mill paying writers USD 30-60, with no brief, no editor review and no structured data. The cheap posts cost more in lost opportunity than the senior ones cost in cash.
Three to nine months is normal for a post targeting a commercial keyword of medium difficulty (25-45 out of 100), assuming your site already has reasonable authority and the post is supported by links from related pages. New domains take longer (9-15 months), because Google tends to hold back new sites on commercial searches: the so-called sandbox effect. Quick informational questions on a strong domain can rank in 4-8 weeks. We check each post in Google Search Console in week two and week six to confirm Google has found and stored it, then track movement monthly. If a post is still below page two after 90 days, we usually update it to match what ranks today rather than wait longer.
Almost always, 2 deep posts beat 8 thin ones. Google rewards thorough coverage of a topic, and 8 surface-level posts of 800 words each weaken your authority on it and eat up editing time. Two 3000-word posts a month built from proper briefs cover the same word count, rank for harder keywords and keep paying off through internal links. The exception is when you have already proven a format works on your site and the only limit is producing more of it. Then volume helps. Most companies that start with 8 thin posts a month end up with 8 posts that rank for nothing.
No. Not at our quality bar in 2026. AI-generated first drafts miss subtopics that content tools flag, repeat the same sentence patterns, invent statistics and sources, and miss what searchers actually want, because they optimise for smooth text rather than relevance. We do use AI for supporting tasks (listing subtopics, summarising search results, drafting outlines), but the actual writing is done by senior writers. Posts that read like ChatGPT wrote them only rank for the easiest keywords (a difficulty score of 10 out of 100 or lower) and are increasingly pushed down by Google's systems for unhelpful content.
Both. Content refresh is its own service and often pays off better than new posts, because the page already has a history with Google, internal links and sometimes early rankings. We typically split a blog engagement 60/40 between new posts and updates. Every 90 days we rebuild the update list from Google Search Console data: posts that lost rankings get rewritten to match what ranks today, posts stuck below page one get their missing subtopics filled in, and posts that already win get answer-box targeting added. Done well, an update delivers 60-90 percent of the traffic gain of a new post at 30-50 percent of the cost.

Free blog audit
Get your free blog auditfrom a senior writer.
Free and without obligation. A senior writer looks at your blog and sends you an expert report on what holds it back in Google and AI search, and what to fix first. Name one topic you want to rank for and we will sketch a sample brief for it, so you can see whether your current writers can work from it. No sales pitch.











